
Trade In and Upgrade Your Vehicle - Shop Pre-Owned Selection near La Crosse, WI
Ready to trade in and upgrade your vehicle with a confident pre-owned purchase near La Crosse, WI? Our team makes the process simple from the first estimate to the final signature. As a family-owned dealership serving the Chippewa Valley since 1988, we focus on clear communication, helpful online tools, and a friendly showroom experience. Start by using our Value Your Trade tool to receive a Kelley Blue Book estimate, then schedule a quick on-site appraisal. If you are coming in for maintenance, ask for a complimentary 5-minute appraisal during your service visit to keep your schedule moving. Shop our broad pre-owned selection of cars, SUVs, vans, and trucks, including popular Kia and Mitsubishi models that balance efficiency, capability, and modern tech. Our service centers, open with convenient Saturday hours, support you after the sale with certified maintenance for all makes and models. Whether you plan to sell outright or trade in and trade up, we are prepared to handle the details, work with a range of credit backgrounds, and guide you through available protection products. With transparent processes and online conveniences like payment calculators and pre-approval, upgrading your ride becomes straightforward and stress-free.

How Trade-In Works - From Estimate to Keys
- Online estimate: Get a KBB-backed trade value by sharing your vehicle’s details.
- Service add-on appraisal: Request a free 5-minute appraisal during your maintenance visit.
- Trade with a loan: We can help manage payoffs if you still owe on your current vehicle.
- Condition-based offer: Your final offer reflects a professional inspection and market data.
- Simplified paperwork: We assist with Wisconsin title, registration, and payoff coordination.
- Flexible outcomes: Apply value toward a pre-owned purchase or sell to us outright.

Trading in your car should be clear and efficient, so we built our process around speed and transparency. Begin with an online valuation to understand your vehicle’s current market position, then schedule an in-person appraisal where our team reviews mileage, service history, equipment, and overall condition. If you prefer to synchronize visits, combine your next oil change or tire rotation with a 5-minute appraisal to save time. You receive a documented, inspection-based offer and, if you decide to trade up, we help you select a pre-owned vehicle that fits your lifestyle. We also coordinate any outstanding loan payoff and handle the paperwork from start to finish. Sell or trade — either way, you can complete much of the journey from home and finish at our showroom when you are ready.
Shop Pre-Owned With Confidence - Selection, Standards, and Support
When you shop our pre-owned selection, you benefit from breadth, clarity, and care. Browse options ranging from efficient sedans to family-ready three-row SUVs, plus versatile crossovers and capable trucks. You will find sought-after nameplates such as Kia Sportage, Sorento, Forte, and hybrid choices, as well as Mitsubishi Outlander and Eclipse Cross — along with a rotating mix of other makes. Each vehicle is inspected by trained professionals and prepared with attention to key maintenance items so you can step into your next ride with confidence. Online shopping tools help you compare trims and features, estimate payments, and schedule a test drive. Our service centers stand behind your purchase with routine maintenance, multi-point inspections, and skilled repairs for all makes and models. Drivers from Wausau and Rice Lake often make the trip for our friendly approach, Saturday service hours, and commitment to long-term support. As you explore, our team will walk you through equipment highlights, driver-assistance features, cargo versatility, and fuel economy so you can align the vehicle to your daily routine, weekend plans, and winter driving needs. From first click to first drive, we are here to help you shop smart.

Financing and Trade-Up Strategy - Build a Plan That Fits
- Pre-approval options: Apply online to save time and understand your financing range.
- Credit flexibility: We work with a variety of credit backgrounds, including subprime.
- Buy vs. lease insight: Get clear guidance to match monthly goals and driving habits.
- Payment calculators: Estimate scenarios and align a plan with your budget.
- Protection packages: Ask about service plans, parts support, and accessory options.
- Trade-in integration: Apply your offer to reduce your financed balance on a pre-owned vehicle.

Financing your upgrade should feel manageable and transparent, especially when trading in a current vehicle near La Crosse, WI. Our finance specialists explain your options in plain language, help you compare structures, and tailor terms around your priorities. Pre-approval can accelerate your visit, while payment calculators let you model down payments, terms, and the impact of your trade-in value. If you have a remaining balance on your current car, we can coordinate payoff details within your deal. For added peace of mind, ask about service-oriented protections and our parts support to keep your vehicle performing at its best. Whether you are rebuilding credit or optimizing an already strong profile, our goal is the same — provide clear steps, organized paperwork, and a smooth handoff to the delivery team.
Your Trade and Pre-Owned Upgrade - Frequently Asked Questions
How do I get my trade value?
Use our online Value Your Trade tool for a Kelley Blue Book estimate, then schedule an in-person appraisal for a final, inspection-based offer.
Can I trade in if I still owe on my car?
Yes. We help handle payoff logistics and incorporate your balance into a clear, written deal structure.
What documents should I bring?
Bring your valid ID, registration, vehicle title (if available), loan payoff information, all keys/remotes, and the owner’s manual.
Will you buy my car even if I do not purchase a vehicle?
Yes. You can sell us your car outright or apply your trade value toward a pre-owned upgrade — whichever works best for you.
Can I get an appraisal during a service visit?
Absolutely. Request a complimentary 5-minute appraisal during your scheduled maintenance appointment to save time.
How are pre-owned vehicles prepared?
Each vehicle receives a professional inspection and reconditioning attention to key maintenance items, with service support available after the sale.
Can I start online and finish at the showroom?
Yes. Value your trade, apply for financing, and review inventory online, then finalize your deal and pick up your keys on-site.
Upgrade With Confidence - Start Online, Visit When Ready
Trade in and trade up on your terms with helpful tools, experienced teams, and a robust pre-owned selection. Begin at home by estimating your trade, browsing inventory, and applying for financing. If you would like a quick appraisal while you are here for maintenance, request a 5-minute review during your service visit. Our friendly staff will explain your offer, coordinate paperwork, and help you compare pre-owned options that match your needs for space, capability, and efficiency. From flexible financing to Saturday service hours, we keep the process moving at your pace and support you well after delivery with certified maintenance for all makes and models. If you are ready to drive something you truly enjoy, visit us to take a test drive and see how a well-prepared pre-owned vehicle can elevate your daily routine. Our goal is simple — deliver clear value, attentive guidance, and a smooth path from trade-in to upgraded keys, every time. Reach out to schedule your appraisal or start your upgrade online today with Prestige Auto.
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